Thomson Reuters · 2017

User Provisioning

Designing the first-time onboarding and registration flow for a Thomson Reuters enterprise tool — turning a bare email-and-code form into a guided, illustrated first-run experience.

Role
UX & interaction designer
Scope
Onboarding flow, illustration, prototyping
Platform
Web · enterprise account provisioning
Tools
Sketch, Illustrator, Principle
Abstract illustration of soft, overlapping geometric shapes in blue and purple, used as the header art for the User Provisioning onboarding flow
01

Initial Concepts

There were a couple of parameters for first-time users: a valid email was needed, along with a registration code. At the time, the onboarding step was just a simple form field, leaving a lot of white space open for illustration or instructional text. Beyond that, I had permission to add some creative touches to the page.

Some initial sketches helped map out the steps — where the illustration would sit, where the copy would go, and how the form itself would read.

Hand-drawn wireframe sketch of the 'Project X' onboarding screen, showing an envelope illustration, instructional text, an email field, and a Verify button, annotated in red with notes on illustration placement and the validation flow Hand-drawn wireframe sketch of a 'Project X' confirmation screen with a checkmark-on-monitor illustration and a Get Started button, annotated with notes about animation and white space
02

Inspirational Sources

It's hard not to be in awe of the onboarding processes of successful companies like Dropbox, Evernote, and Yahoo. I compiled a set of images to see how the best in the industry approach first-time experiences. Simplicity, key illustrations, and concise instructions seemed to be common factors behind an effective onboarding flow.

Dropbox account creation screen with a first name, last name, email and password form beside an illustration of an open box with documents inside
Evernote account creation screen with a centered elephant logo, Sign in with Google button, and email and password fields on a light gray background
03

Design Prototypes

The illustrations were crafted in Sketch and Illustrator, and the interactive animations were built in Principle. I created two approaches, each with a different level of complexity and visual treatment, but both following the same three-step verification process: email verification, registration code, and completion.

Animated prototype of the first onboarding approach — a simple email validation screen with an envelope illustration, transitioning through the registration code and completion steps Animated prototype of the second onboarding approach — an email validation screen with a three-step progress indicator above the form, transitioning through registration code entry and a completed state

Both prototypes were built the same way: illustrations in Sketch and Illustrator, then brought into Principle to animate the transitions between the email, code, and completion steps. Prototyping the motion this early meant the timing and sequencing could be tested and felt before any of it reached engineering.

Tools — Sketch, Illustrator, Principle

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